I couldn’t stop smiling when I saw this tree on Christmas Day at Skylark Diner in Edison, NJ. Why, you ask? Because it’s so exciting to see someone use tools in a very different and creative way. And very successfully, I might add. We all use the same tools – Google, Twitter, Facebook – and […]
Geeks
I call myself a research geek. I love the work I do and recognize that there are many out there who think it’s a snooze-fest. That’s okay with me. I love it. And I pride myself in being surrounded by smart, curious people who have passion for – well, geeky things. So when I saw […]
Still riding your old bike?
I was so excited when I saw this bike in an ‘antique’ shop. I had this bike in red. It was a great bike. Reliable and sturdy. But over the years, I’ve gotten other bikes with more bells and whistles. Are they better? Well, it depends. What are your objectives? Your goals? Your market situation? […]
NYC.
As I’m headed to NYC in the morning, no surprise I felt the need to do a quick data search. First stop for me is Times Square, where NBC and Go Healthy New York will celebrate Cabot Day, sponsored by Cabot Cheese (my awesome client!) and they’ll try to break the Guinness World Record for […]
Do Women Bloggers Want to Work with Your Brand?
Marketers must be aware of blogger expectations to foster good relationships
Blog community provider BlogFrog surveyed female bloggers in the US to discover what kinds of partnerships with brands were more desirable and how women bloggers thought brand relationships should work. About three-quarters of those surveyed were moms; eMarketer estimates 4 million mothers in the US will write a blog at least monthly this year.
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