Just popping in with a brief post about Influencer relationships.
If you were on a first date with a guy, would you ask him to watch your brother’s kids tomorrow night? If you were sitting next to a someone interesting at a bar, instead of “Can I buy you a drink and get to know you,” would you ask “Can you do me a favor and tell all your friends about this great contest my company is sponsoring?”
Slow down. Influencers (oh, how I dislike that term) are not tools. They’re people. Get to know them as the individuals that they are. Figure out how you can build mutually beneficial relationships and work toward that in a measured, thoughtful way.
That’s how real relationships are built.
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