So I’ve been back from BlissDom for a week now. Well, it would have been a week had Snowmageddon not messed with my travel schedule.
And it’s been an interesting week. Another blizzard.
No school. (It seems like a month already!)
I love the boys. Really, I do. But it’s time for them to go back to [...]
The speakers were announced for BlissDom today. I’m really proud to be speaking with some amazing women about something near and dear to me. Alright – I know! But I promised to keep it to myself for now.
Not easy for me, for sure.
But I’m really excited so had to share!
~Wendy
Did you see this article in WARC: US marketers aim to measure social media?
Worth a read…. Some highlights:
Moreover, 80% of chief marketing officers are now using consumer insights generated on the web to help “shape decision-making at the executive level”.
Similarly, 90% employ “customer stories and product suggestions” in helping identify which goods they should attempt [...]
I heard about the new book Twitterville a bit ago – I mean, really, if you hang out on Twitter at all, you are bound to have come across it in the past month or so. A few weeks ago, I got an email from the Final Blog Potomac organizers telling me that I’d get [...]
By now, it’s probably abundantly clear that I’m a stats addict. I’m thinking of starting a support group.
Since we do a lot of research in the food world, I read a lot of blogs that talk about taking it local. I see challenges and advice on a daily basis. While many of the posts and [...]
There’s been a tremendous amount of chatter in the past week about the new Federal Trade Commission’s decision to impose new rules governing product endorsements on the Web.
As you’ve surely read, the FTC has announced that bloggers who review products must disclose whether they have any “material connection” to advertisers. That includes any payments or [...]
Over here at The Social Studies Lab (okay fine, it’s not really a lab), we’ve had our heads in the clouds. Tag clouds.
We find they are great ways to get a quick read on a topic or universe. Granted, the data that goes in is key and that’s where we really live and breathe. This [...]
It’s impossible for me to go to a social media conference and not think about the impact that the attendees and contributors make to the conversation. And because I tend to attack these issues quantitatively, I thought you might be fascinated to see some of the charts I was compelled to make.
This tag cloud represents [...]
This weekend, Wendy and I spent some intense days at the Type-A Mom Conference in Asheville, NC. We went not as bloggers, but as researchers, looking to learn and gather in-person insights from this group of individuals that is very often a very valuable information source for us. And gather we did.
Part of our intent [...]
There are a lot of webinars out there. I get an invite almost every day. But finding one that really covers what you want to learn today is awesome.
At this point, just about everyone has covered the basics of social media and the fuss about Twitter, Facebook, and more. But the magic question many still [...]