It’s impossible for me to go to a social media conference and not think about the impact that the attendees and contributors make to the conversation. And because I tend to attack these issues quantitatively, I thought you might be fascinated to see some of the charts I was compelled to make.

This tag cloud represents the total social conversation between September 1, 2009 up until the conference.

This one shows the conversation during the conference – from Wednesday until Sunday.

What jumps out at me is the more social nature of the initial cloud as opposed to more work-related, business issues on the second. Shocking? No. Cool to look at? Yes.

(full size tag clouds here. I sheepishly admit I don’t know how to make them clickable to expand. Anyone?)

The above ring chart shows the voices talking about Type A Mom from September 1, 2009 until the conference. All have at least 25 mentions. (download here)

And this chart shows the voices (25 or more mentions) during the conference. Sure was a lot of tweeting going on! (download here)

No big surprise that the number of mentions increased and peaked during the conference. (download here)

Using text analytics, the above chart shows the emotions reflected in the content of posts that mention the conference. (download here)

None of the charts shows how much I enjoyed the conference.

I did.

None shows the amazing people I met or the interesting and creative businesses that they have created. Nor do they show the great marketers out there who really understand and want to work with these businesswomen.

Back to work I go. But like I said, I felt compelled to share!

~Wendy